Billed by ArtsATL as "the largest and most significant project… in the region," Ponce City Market's transformation from derelict industrial building to 2-million-square-foot live/work/play community is showing serious promise months before a bona fide opening. Despite what could be lackluster residence rentals, it seems the project has been a major success commercially, with more than 80 percent of the office space leased before the project's completion. ArtsATL talks authenticity, Millennials, and what PCM could stand for in the long-run.
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