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How a $400K Reynoldstown House was Snatched in 2 Days

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Not so long ago, this 1930 bungalow in Reynoldstown was in despair. Now, it's a hot commodity that, according to agent Johnny Gonzales, went under contract last week in 48 hours. So what worked? (Besides Reynoldstown's claim to the prestigious Curbed Cup trophy, of course.) Last June, the tired home sold for $69,000. An investor could probably do worse for property near the Inman Park-Reynoldstown MARTA Station, a few blocks from the eventual Eastside Trail extension. A company called True Worth Development gutted and transformed the place into a four-bedroom, three-bathroom, modern-style showplace with a respectable 2,144 square feet. They slapped a $399,000 price tag on it, and built in special incentives; for a full-price offer, for instance, a buyer could finish two upstairs bedrooms in matching wood or pick the carpet color. These aspects probably didn't hurt: immaculate staging, a floor plan that stresses openness and a renovation that didn't appear to cut corners (see: waterfall quartz countertops, the inventive built-in cabinetry and built-out closets). While the listing's claims of a "wonderfully landscaped backyard" are suspect, the overall product had the ingredients of Offer Cake. And the rapid sales activity lends credence to R-town's claim of being red hot right now.

· 132 Holiday Ave. [Showing House]