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In Cobb County, The Battery is just the tip of development iceburg

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Developer seeks to bring 775 residential units in a major mixed-use development

An aerial view shows the relationship of the Battery and the proposed site, just off of Interstate 285.
The proposed development is less than two miles south of The Battery.
Base via Google Maps

When the Braves play their first game in Cobb County this spring, baseball won’t be the only big new thing: The Battery, with tons of restaurants, a live performance venue, offices, a hotel, and hundreds of residences is expected to enliven Cumberland like never before.

On the mega-project front, it seems The Battery won’t be alone.

The AJC reports a developer is hoping to build a massive new mixed-use development on an 18-acre site less than two miles south of the new home of the Braves.

Proposed to rise just south of Paces Ferry Road at the inner edge of The Perimeter, the yet-to-be named development calls for about 775 residential units in a mix of apartments, condos, and senior living.

The development would be anchored by a grocery store — arguably a far more useful neighborhood amenity than a sports venue — and would also contain nearly 25,000 square feet of additional retail and a 300-room hotel.

Collectively, it would be larger than SunTrust Park.

A plan for the development.
via AJC

The plans will go before the county commission next week and are expected to be permitted to proceed. One sticking point could be the development’s impact on the already heavily trafficked Paces Ferry Road and Cumberland Parkway intersection, compounded by an I-285 exit that creates a bottleneck.

Estimates indicate an $800,000 solution could fix the traffic concern, and all indications are that the county won’t foot the bill. An attorney representing the project was quoted in the AJC as saying: “I’ve been informed Cobb County has no money to do the improvements ... Whatever it costs is what’s going to be done.”

If the development gets the green light, expect to see dirt move soon after approvals are granted.

An aerial view shows the relationship of the Battery and the proposed site, just off of Interstate 285. Base via Google Maps

SunTrust Park

755 Battery Avenue Southeast, , GA 30339 Visit Website