The crash of a small concrete wrecking ball against glass, and the explosion of compressed air cannons releasing a stream of glittered confetti, signaled the start Tuesday of a long-anticipated transformation in Midtown.
While the Colony Square “demolition” itself was limited to a few broken panes and chewed-up facade panels, hundreds of guests celebrated the launch of construction with cocktails and food from vendors slated to be part of the new Main & Main food hall on the site.
Leaders from developer North American Properties were on hand to address the crowd, with NAP’s Mark Toro saying the project would “turn Colony Square inside-out,” bringing the formerly insular development out toward Peachtree Street.
Colony Square—a fixture at the corner of Peachtree and 14th street for nearly 50 years—is officially being renovated to modernize and expand the mixed-use complex, defined by two concrete office towers.
When complete, the complex will include a new six-story building facing the corner of Peachtree and 15th streets, where demolition work has now begun. The new building will house retail and restaurants on the ground floor, as well as a FitLab Fitness Club and offices above. It won’t be ready until November 2019.
In the meantime, expect to see new retail spaces along Peachtree Street open on July 4 of next year—the 50th anniversary of the complex’s original unveiling.
The second phase, slated for delivery in March 2019, will bring new retail to the base of Building 400, located toward 15th Street.
Ultimately, the reimagined complex will boast nearly 1 million square feet of space, including a Food Hall and a movie theater.
For a thorough glimpse at the future, check out the video fly-through, after the photos.