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Midtown’s latest swanky student housing project, The Standard, begins rise

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South of Tech Square, 19-story private dorm is starting climb on Spring Street

Two tower cranes stand in a field of concrete columns.
Construction on The Standard.
Michael Kahn, Curbed Atlanta

Vertical construction has begun on the latest private student housing project in Midtown.

The Standard, as the new project is known, is rising on Spring Street between Fourth and Third streets.

The site was formerly occupied by low-scale midcentury commercial buildings and a Starbucks. Wrecking crews made quick work of the old structures late last year, and site prep has finally wrapped up.

Now, columns are rising.

Designed by Niles Bolton Associates and developed by Landmark Enterprises and Selig—the same firm planning to build a massive complex at West Peachtree and 12th streets—the building is slated to rise 19 stories and offer some 280 units and 11,200 square feet of retail space.

A leasing office is readying to open in Plaza Midtown—another Selig development—located a few blocks away on West Peachtree.

The project is the third such private student housing development in the area catering to Georgia Tech students. The first two, Square on Fifth and University House, feature an array of outrageous amenities.

Expect much of the same from The Standard, including a sky deck with shuffleboard and a pool with views of Bobby Dodd Stadium.

Starbucks (not a company to forfeit prime locations adjacent to college campuses) will be reincarnated—drive-thru and all—in the new development.

The trend of private dorms is also continuing downtown, with plans in place for a new housing development on Piedmont to cater to GSU students.

Plans call for The Standard to be completed in 2018.

And roughly the same view today.
Michael Kahn, Curbed Atlanta