Westside Ironworks’ latest addition seeks to embrace industrial heritage

Holler & Dash, a “Cracker Barrel for Millennials” specializing in biscuits, has gone whole-hog in its new space

By Michael Kahn Aug 11, 2017, 10:10am EDT

A large glowing sign proclaims “Holler & Dash Biscuit House” above a porch, framed in steel, with the restaurant behind. — A rendering of the new restaurant.

It was just two years ago that plans came together for the rebirth of an old, West Midtown iron foundry into a retail hub on Howell Mill Road near 14th Street.

Kind of a Krog Street Market West. With bigger retail items. And less roof.

When it opened, the Westside Ironworks retail strip housed Dixon Rye, O-ku, Villa Savannah, Barcelona (technically, this came later), and Tom + Chee. While most of the businesses have thrived in the last 18 months, Tom + Chee—purveyor of grilled cheese—did not stand the test of time.

However, in its place, Atlanta will soon welcome the state’s first incarnation of Holler & Dash, a fast-casual eatery known for down-home biscuit goodness.

While the burgeoning chain is owned by Cracker Barrel (and Eater proclaimed it “Cracker Barrel for Millennials”), the Howell Mill location is far from the interstate roadside eatery known to anyone who’s traversed the country. And their grandparents.

Inside, locally crafted furniture and fixtures will embrace the rustic elements of the old ironworks, including original repurposed windows and concrete walls, while hand-painted details by a local artist will adorn the walls and booths.

And when the weather is nice, patrons (and their pooches) will be able to enjoy a new “front porch” facing Howell Mill.

With work nearing completion, the restaurant will open at the end of August.