clock menu more-arrow no yes

Officials: Multi-tower project will officially launch in Midtown next month

New, 17 comments

Block-swallowing 1105 West Peachtree venture has been in the works since 2016

1105 West Peachtree’s future look.
Courtesy of Selig Enterprises

One of Midtown’s most substantial new developments in recent memory is set for takeoff in January.

That’s the word today from officials associated with Selig Enterprises’s 1105 West Peachtree project, which is scheduled to bring offices, for-sale condos, a hotel, and an elevated green space to a prominent Midtown corner as part of the same multifaceted package.

Selig has inked one of 2018’s largest office leases in signing well-known Atlanta law firm Smith, Gambrell & Russell to a deal for 102,320 square feet, officials said.

The law firm, which has occupied multiple floors of Peachtree Street’s nearby Promenade tower since 1991, plans to relocate to 1105 West Peachtree in mid-2021. It will claim floors nine through 12 of the Selig project’s most prominent feature, a 31-story office tower.

The deal marks the first office lease signed at 1105 West Peachtree. The firm’s future position in the tower will afford direct access to the ninth floor’s one-acre “Sky Plaza,” with its green space, rooftop bar, pool, and restaurant, officials noted.

Construction’s expected to begin sometime next month.

Claiming space at the “new trophy project” will give the firm an edge in “attracting and retaining talent as [it] continues to grow,” said Jay Schwartz, SGR partner and head of SGR’s Relocation Committee, in a prepared statement.

Beyond the 660,000-square-foot office tower, the 3.6-acre site is expected to feature a 178-room Marriott Autograph Collection hotel and 64 luxury residences.

At last check, officials said the building’s condo component will offer flats in the 1,400 to 2,300-square-foot range with prices from $500,000 to around $1.3 million.

Announced two years ago, the development has leveled a full Midtown block bounded by West Peachtree Street, Peachtree Walk, and 12th and 13th streets. Demolition of three buildings on the site included the historic but unprotected Dr. Marion Luther Brittain Sr. House.

An alternate view, as seen in earlier renderings.
Rule Joy Trammell + Rubio, via Selig

Selig’s West Peachtree Street project joins a years-long groundswell of new construction across Midtown’s 1.2-square-mile core, with about 35 projects in various stages of development.

In the Midtown pipeline right now: 2,400 apartments and condos under construction, with another 1,400 proposed. Elsewhere, about 1,300 hotel rooms and hundreds of stories of offices are in the works.