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Renderings: Perimeter’s $2B High Street project files paperwork to break ground

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In the works for more than a decade, the new mini-city is projected to ultimately create 10 urban blocks

A rendering shows mid-rise buildings surrounding a pedestrian plaza.
Could true pedestrian-friendly density be bound for the Perimeter?
Renderings: GID

With each update from development officials, it sounds more and more like the massive, long-planned High Street project at Atlanta’s Central Perimeter could actually materialize.

On Tuesday, Boston-based developer GID announced the $2 billion, 40-acre mixed-use endeavor has secured a general contractor, Brasfield & Gorrie, and a leasing manager for the retail space, Newmark Knight Frank. Revised renderings provided to Atlanta media now lend the most detailed glimpses at what the project could become.

A GID spokesperson told Curbed Atlanta the sprawling project, which is ultimately expected to feature more than 8 million square feet of offices, retail, residences, and hotel rooms, is on track to break ground next year.

When exactly in 2020 shovels could hit the dirt, however, remains to be seen.

Nevertheless, GID is gearing up for site work, recently filing paperwork for a land disturbance permit.

A rendering shows a tall building in the background, perhaps a hotel or residences, towering over a busy retail strip.
Another rendering shows an alternate view of the retail plaza, with a tall white building in the background.

The first phase of the mammoth mixed-use build is slated to deliver 200,000 square feet of retail and restaurant space, 40,000 square feet of loft offices, and 600 apartments, all arranged around a pedestrian-friendly street grid across the street from the Dunwoody MARTA Station and catty-corner to Dunwoody’s growing State Farm campus.

The project’s new general contractor, Brasfield & Gorrie, is known for mixed-use ventures such as 1105 West Peachtree, 725 Ponce, and SunTrust Park, among others.

Dwell Design Studio is the architect of record.

All told, the new mini-city is projected to span 10 new urban blocks comprised of 400,000 square feet of shopping and food options, 635,000 square feet of office space, 400 hotel rooms, and 3,000 residences, according to the project’s website.

A rendering shows the ground-level view of the complex, with people on foot outnumbering cars. One store has a sign that reads “Paparazzo,” and another says “Vanilla Bean.”
A rendering shows multiple tall buildings behind a dense pavilion.